Mark Johnston launched Agenuity, which assists aging innovation-focused startups/entrepreneurs/companies achieve success, in April 2019. Agenuity helps grow client’s business via marketing, sales, partnerships, platform integrations and distribution channels. Prior to founding Agenuity, Mark was SVP Marketing Innovation at GlynnDevins, the largest marketing services agency in senior living. He led agency efforts in data-driven marketing, marketing and sales technology including technology provider relationships, sales enablement and customer engagement strategies. He also has a background in hospitality marketing and spent the first 15 years of his career in information technology across multiple industries including supply chain, warehouse management, finance and insurance.

Mark has presented at numerous senior living and aging-related conferences including LeadingAge, SMASH and the What’s Next Boomer Summit.

Mark is also the ambassador for the Aging2.0 chapter in Kansas City where he founded the chapter in November 2017.

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