Myrna Blyth is a powerhouse in the Longevity Marketplace - from Ladies Home Journal to the founding of MORE Magazine to editorial director of AARP Media. She led the revitalization of AARP, The Magazine, with 38 million readers, a growth of more than 15% in a decade. She’s overseen AARP’s move into digital content – the website has more than 13 million unique visits per month. In this Spotlight, she shares her thoughts on the role of media in the lives of today’s older consumers.
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